And in the letter she gave the Huntsman, Snow said that she knows EQ will never have love in her life because of her, doesn’t she? So I think she must know exactly why EQ hates her.
Maybe we can chalk the line in the pilot up to just one of those things that’s in a pilot that gets tweaked once the show gets picked up? A throwaway line alluding to the iconic “fairest of them all” could be something they’d just chuck in for the hell of it when it’s just a pilot trying to get network execs sucked in.