I love the dress, and she looks lovely in it but I do agree that it is a little too princess like for Emma.
As ScrewBallNinja wrote, Emma’s dress is a direct knockoff of the Princess of Monaco’s dress. While the dress is pretty, it doesn’t suit Emma. It’s too girly-girl and froo-froo. I always saw Emma getting married in a more modern and edgy wedding dress, but then this isn’t the same Emma as far as I’m concerned. A short-ish modern wedding dress that is form fitting and open in the back is the type of dress I’d have chosen for Emma:
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"That’s how you know you’ve really got a home. When you leave it, there’s this feeling that you can’t shake. You just miss it." Neal Cassidy