I think that’s going to be typical of the rest of the season–slight fluctuations but staying around a .5/.4
Yeah, I think we’re really down to the most hardcore audience now. Even with Daylight Savings approaching, I’m not expecting too drastic of a drop going forward. I’m guessing a big reason why we were down to a 0.4 last week was because the big Nor Easter’ storm on the East Coast resulted in a ton of homes without power or their TV service was down. Not to mention, awareness for its return was down, as ABC didn’t promote it at all. They have a ton of new Mid-Season shows this Spring, so they’ve been really stingy with which shows they promote recently.
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