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Dang I must taste the bitter juice in this thread from people whom don’t like Hook, oh well. Thankfully that’s just a minority opinion since Hook is very much a popular character not only to the social media networks(the most marketed character on the show with the most articles) the official FB and OUAT twitters give him the most spotlight and in 2013 the CS kiss article got the most likes based on the show with over 300,000 likes and comments. The only one to surpass it was the announcement that Ginny and Josh were having a baby which had over 600,000 comments but that did not happen on the show or with Snow and Charming so that’s null and void. Screentime charts on tumblr have shown this season so far that Hook has the most screen time. Followed by Emma, Regina, Snow, Charming, Rumple, Henry, Neal and Belle in last. What’s shocking to me is that in S2 despite Colin getting injured and being sidelined for a lot of episodes he still ended up with the most screen time after the big 5(Snow, Regina, Emma, Charming, Rumple). Then again though ABC media even said that they want more Hook on the show. There was a joke that the higher ups saw a scene and they were like “can Hook be in this” and Adam was like “it’s Henry on a swing”, and they were like “well Hook can meet Henry.” Adam laughed and considered it. It was a joke but you get what I’m saying. Couple screen time going from multiple charts shows Captain Swan had the most screen time so far(and with what happened at the end of the finale I don’t expect that to change) Snowing, Rumbelle, Swan Thief. I only found data on these 4. The media writes articles about Hook because they know that writing articles on him and Captain Swan means people(even haters) will click and comment on their articles which by default makes them more money. The traffic from these articles as they have seen goes a long way and the best part of all is you can see the track because they keep a tab on the homepage of the social media site to see which stories have the most clicks and when it comes to Hook and Emma they’re always on the top 5 easily. So I guess the point is be bitter all you want because the media knows what gives them the money, it knows what gives them the views. Ultimately in the end it’s a business and that’s the fact. Hook brings them the money, he and CS bring in the money. As far as ratings I think it’s performing very well and in an age where people no longer have to go by the TV schedule and watch it at the time it airs can watch it through multiple methods the next day.
Well you sure said it better than I could lol, also just to add in a couple more things being on lists like this one
(Hey look at that number one) just show how well these two characters are being received.
CS was also nominated for a People’s Choice Award but that’s probably because all the Oncers from all the different ships decided to help with the voting despite them not being Captain Swan shippers themselves… oh wait that’s right that didn’t happen lol