Home › Forums › Once Upon a Time › Season Three › General S3 discussion (no spoilers) › ABC cancelled the podcasts with Adam/Eddy
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February 7, 2014 at 2:37 am #243559betsypaige24Participant
per Adam on twitter tonight. I was never able to listen to them, but nonetheless, I think that sucks……and it’s not a good sign for the show, IMO
[adrotate group="5"]February 7, 2014 at 8:51 am #243578RumplesGirlKeymasterInteresting. We know the podcast host left for another job but I did always wonder they never found a replacement. I guess it’s not super super surprising. It’s expensive and our ratings in S2 and now for S3A aren’t as good.
"He was a lot of things to me" "The only conclusion was love"February 7, 2014 at 8:51 am #243579obisgirlParticipantI think RG’s explanation awhile back, was that the host, got a new job and couldn’t do it anymore. I think the show’s doing well. The story this year is awesome, so much better than season two.
February 7, 2014 at 9:00 am #243582RumplesGirlKeymasterI think RG’s explanation awhile back, was that the host, got a new job and couldn’t do it anymore. I think the show’s doing well. The story this year is awesome, so much better than season two.
“Well “is a bit of a relative term. Yes still one of ABC higger rated shows, and we’re still the #1 broadcast show on Sunday’s (but that’s up against reality TV for the most part) but we hit several lows including falling below the 2.0 in demos. The story is better than S2–I totally agree–but our numbers aren’t what they used to be in S1 which is what prompted the podcast originally; it was a hit, ABC wanted to capitalize.
But by the same token, SHIELD is doing only slightly better in its first season and they’ve got the whole “level 7” special access web thing.
*shrug* ABC is….strange. They’ve made some questionable decisions (hello, Wonderland); the podcast was super helpful in the past and surely they could have found a replacement for the host.
"He was a lot of things to me" "The only conclusion was love"February 7, 2014 at 10:01 am #243589TheWatcherParticipant*flings puppies at ABC*
"I could have the giant duck as my steed!" --Daniel Radcliffe
Keeper Of Tamara's Taser , Jafar's Staff, Kitsis’s Glasses , Ariel’s Tail, Dopey's Hat , Peter Pan’s Shadow, Outfit, & Pied Cloak,Red Queen's Castle, White Rabbit's Power To World Hop, Zelena's BroomStick, & ALL MAGICFebruary 7, 2014 at 10:09 am #243592SlurpeezParticipant*Not the puppies!*
I am not surprised that ABC got rid of the official podcast. As enjoyable as it was and as much as I wish it’d continued, the network probably thought it offered too much insight. Better to keep the mystery and the fans guessing in the eyes of the network. ABC probably thinks the ratings have been dropping to an all-time low because “too much of a good thing is a bad thing.” That’s probably why ABC also cut back on releasing so many official sneak peeks before each episode and now refrain from releasing the official press release until the week of. It sure would be nice though to get the official podcast at a time when the fandom sure could use a dose of authorial intent rather than fan interoperation. A voice of reason would do wonders.
"That’s how you know you’ve really got a home. When you leave it, there’s this feeling that you can’t shake. You just miss it." Neal Cassidy
February 7, 2014 at 10:16 am #243594RumplesGirlKeymasterIt sure would be nice though to get the official podcast at a time when the fandom sure could use a dose of authorial intent rather than fan interoperation. A voice of reason would do wonders.
Word.
And Watcher….fling something less cute.
"He was a lot of things to me" "The only conclusion was love"February 7, 2014 at 10:56 am #243605Sarah_TNParticipantper Adam on twitter tonight. I was never able to listen to them, but nonetheless, I think that sucks……and it’s not a good sign for the show, IMO
Wow! A house of sick people over the past few days, I get back, and look at what all I missed!!!!!
About the podcast: Don’t let that worry you. Truth be told, I am willing to bet most people don’t listen to podcasts. I love OUAT, but don’t listen to podcasts because I just #1 don’t have the time, and #2, don’t really find them all that entertaining anyway.
Spoilers will be found elsewhere anyhow, and if most people aren’t listening to the podcast, then ABC isn’t going to want to spend it’s resources to maintain it. I don’t think that in any way reflects ABC’s confidence in Once Upon A Time, or H&K.
My tumblr page is http://cs-in-tn.tumblr.com/
February 7, 2014 at 11:23 am #243610kfchimeraParticipantThe thing with the podcasts isn’t that it was full of spoilers. It was full of explanation. We have a fandom that interprets things in wildly varying ways. It was nice to hear the authors being more candid about what they meant, where they could be without spoiling. It was better than Adam on twitter, and more composed. So as a fan, I miss it, but I can see why they cancelled it as a “fan” of entertainment as an industry.
ONCE is just one show being produced in an industry in flux. Television and scripted entertainment is still reeling from all the reality/competition shows drawing away viewers, and on top of that, the way entertainment gets delivered and measured has been changing. Online viewing, cable and such are taking up more and more eyeballs, and advertisers pay for eyeballs. We don’t pay to watch OUAT. Advertisers pay the network and the network pays the studio, and the studio funds the money to make the show. They used to do things on a very seasonal basis but recently Fox announced it isn’t doing “pilot season”. Netflix put out House of Cards, an original show of its own putting the whole season up and has seen BOOMING profits. They’re doing a kids show next. People use tablets more and more, along with downloading things digitally so lots of time-shifted viewing. It is all adding up to a change of “must-see-TV” in the old days of a family sitting down to one of the 3 big networks and recording in their Nielsen books what they saw. Twitter has become one part of the strategy for networks. Get people tweeting to measure live viewing, as advertisers only are mainly interested in live + 7 I think it is. They’re trying to create “water cooler” moments on twitter, which is why they’re encouraging the cast to tweet live and react there.
So I think in part the podcast is kind of “outdated” in the sense it’s not serving the need of driving live views. It helped intent fans like us to understand the show and keep it on our minds, but it isn’t as effective a tool to make sure we’re watching live +7 so Adam’s swapped his strategy a bit. As a producer, he wants his show to do well of course, so blocking out some time here and there on twitter is possibly more effective than an entire hour or two with he and Eddy and a host to record a “podcast”. He can fit in twittering with fans whenever, then try to be on his twitter after or during a broadcast to encourage live views.
Television isn’t “fanfiction”–not so indulgent a thing, nor even is it a published novel where maybe someone might make more effort on plot, character development and structure and some kind of meaningful thing to say. It’s entertainment for the masses in a certain demographic desired by advertisers. A lot of what we see with OUAT necessarily reflects all that and we’ll never know what things A&E would do if they only could but can’t. I suppose we’ll hear on the DVDs on audio commentary some more BTS type things, but I really did like those podcasts.
It does strike me as funny though given that Adam and Eddy love Star Wars, and one thing Lucas was a genius at doing was the marketing and cross-promotion of his product–all those toys! Disney also of course is the master at it, and it now owns Star Wars! So OUAT has not really tapped into the fandom’s desire for things, and while that’s great for fan artists who use things like Redbubble or whatever to make up their own swag, it is kind of funny and seems like such a missed opportunity. In other words: The marketing strategy in general for this show has never really seemed cohesive and as well-thought out as you’d think given its influences.
“If I had a world of my own, everything would be nonsense. Nothing would be what it is, because everything would be what it isn't. And contrary wise, what is, it wouldn't be. And what it wouldn't be, it would. You see?” -- Lewis Carroll, Alice's Adventures in Wonderland & Through the Looking-Glass
February 7, 2014 at 11:35 am #243611RumplesGirlKeymasterWe don’t pay to watch OUAT. Advertisers pay the network and the network pays the studio, and the studio funds the money to make the show.
This reminds me of an article I just read
We–the audience (and to be super specific–the 18-49 yr old demo)–are the actual product being sold to advertisers. Advertisers shell out money based on those demo numbers (networks want as many eyeballs as they can get, advertisers are less concerned with the 50+ group because they believe that those ages are less influenced by marketing).
Netflix put out House of Cards, an original show of its own putting the whole season up and has seen BOOMING profits. They’re doing a kids show next
House of Cards, Hemlock Grove, Orange is the New Black, and S4 of Arrested Development–3 out of those 4 were up for golden globes and emmy’s. They are doing INCREDIBLY well for Netflix. I wish I could re-find the article but I just this piece in which a journalist shows how before long Netlfix will take over cable, and how it already has taken over broadcast.
In other words: The marketing strategy in general for this show has never really seemed cohesive and as well-thought out as you’d think given its influences.
Every time I sit and think about the fact that ABC is run by Disney and then look at the poor marketing for this show–about *fairy tales*– I am flabbergasted. The cheap products for sale, the lack of creativity when comes to those original S3A promo pics…*smh*
"He was a lot of things to me" "The only conclusion was love" -
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