Home › Forums › Once Upon a Time › General discussion and theories › Link to Rating Discussion Season 2 — 2013
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May 14, 2013 at 2:04 am #194075nonnieParticipant
ABC BEST SUNDAY since January
Surging 57% over its Adult 18-49 lead-in to equal an 8-week high (since 3/17/13), ABC’s season finale of Once Upon A Time earned second place to Survivor in the 8pm hour in Adults 18-49. The ABC drama ranked #1 in the hour with key Women (W18-34/W18-49) and Teens 12-17.http://tvbythenumbers.zap2it.com/tag/once-upon-a-time-ratings/
Rating articles for May 13th
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.[adrotate group="5"]May 14, 2013 at 2:22 am #194081RumplesGirlKeymasterOnce Neilsen adds their new fancy Social media thing-y, it will be worth noting that last night during the East Coast airing, both Henry and Peter Pan were trending. During the West Coast airing, #AskOnce was trending. I guess for the new ratings thing-y…that’s…good. Myril?
"He was a lot of things to me" "The only conclusion was love"May 14, 2013 at 2:28 am #194084sarah_tnParticipant@NONNIE wrote:
ABC BEST SUNDAY since January
Surging 57% over its Adult 18-49 lead-in to equal an 8-week high (since 3/17/13), ABC’s season finale of Once Upon A Time earned second place to Survivor in the 8pm hour in Adults 18-49. The ABC drama ranked #1 in the hour with key Women (W18-34/W18-49) and Teens 12-17.http://tvbythenumbers.zap2it.com/tag/once-upon-a-time-ratings/
Rating articles for May 13th
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.This episode was fantastic. I loved it. This was the best acting I’ve seen Colin O’Donoghue do since The Crocodile. Glad it did well.
May 14, 2013 at 2:30 am #194086sarah_tnParticipant@RumplesGirl wrote:
I think a few things will help:
1) refocusing on the regulars : which A and E have said is what they want to do for S3
2) This is up to ABC but they’ve got to sort out the hiatus situation. Last year, nothing could hurt ONCE. And they assumed the same would be true this year but the story was vastly more complicated and casual viewers stopped tuning in. I want 11 episodes all in a row leading up to the winter break, then a three month break for ONCE:WL and the Olympics then come back in March and give us 11 straight episodes until the finale. I think that will help
3) They need to promote the DVDs like crazy. Netflix will help. People can get caught up.
And, stories need to be appealing to viewers. Give them what they want to see, and they’ll watch the show.
May 14, 2013 at 2:47 am #194092RumplesGirlKeymaster@Sarah_TN wrote:
@RumplesGirl wrote:
I think a few things will help:
1) refocusing on the regulars : which A and E have said is what they want to do for S3
2) This is up to ABC but they’ve got to sort out the hiatus situation. Last year, nothing could hurt ONCE. And they assumed the same would be true this year but the story was vastly more complicated and casual viewers stopped tuning in. I want 11 episodes all in a row leading up to the winter break, then a three month break for ONCE:WL and the Olympics then come back in March and give us 11 straight episodes until the finale. I think that will help
3) They need to promote the DVDs like crazy. Netflix will help. People can get caught up.
And, stories need to be appealing to viewers. Give them what they want to see, and they’ll watch the show.
I agree with this statement in a general sense. I mean, I don’t suddenly want a lot of bloody battles and UFOs (though I do like my UFOs). But which “viewer” or “viewers” do you focus on to appeal to? They have to reach all of us. Who is the “them” who get to see what they want to see? It’s a hard job.
"He was a lot of things to me" "The only conclusion was love"May 14, 2013 at 3:39 am #194099MysteryKat25ParticipantI think the awesome thing about the last couple eps of the season is how much they’ve given pretty much all of the characters / ships fans to work with over the summer. We all had moments, we all had big emotional stuff going on. That’s what made it great and it appealed to people. There was a main storyline (Hook-centric) but it also had moments for just about everybody in it that made it feel all-encompassing ship/character-wise. So glad a mostly Hook-centric ep did so well!
I agree that word of mouth over the summer should help it skyrocket again. DVDs, Netflix, etc etc will definitely help as they did last year and people are more likely to get into an established show that they can marathon and know is coming back for sure anyway so knowing season 3 exists people might start watching finally too.
Our mission, should we choose to accept it (and honestly who wouldn’t??) is to continue passing the word along and highlighting the awesomeness.
Keeper of Hook's Trenchcoat.
May 14, 2013 at 7:16 am #194134MyrilParticipant@RumplesGirl wrote:
Once Neilsen adds their new fancy Social media thing-y, it will be worth noting that last night during the East Coast airing, both Henry and Peter Pan were trending. During the West Coast airing, #AskOnce was trending. I guess for the new ratings thing-y…that’s…good. Myril?
Trending on Twitter is of course something that is noted, but has to be taken with a pinch of salt.
Not sure, where you saw it trending, but if on your own twitter website, you have to know, that what you see there in the box as trending depends on your own setting, which region you choose. Good thing is for a TV show it already does matter if it trends regional.
Second what is shown as trending is not what is the most popular thing people are talking about at a given moment, it is about the most recent, breaking topic, presenting more that there is a burst of tweets for a hashtag, word in short time. That means for example, that the more people have used a hashtag over a longer time the more it takes to show on the list of trending topics. It can be something that actually a lot people are talking about all of a sudden, but it can be also something totally new, before never mentioned, that just enough people are talking about that very moment. As well, if there is little chatter on Twitter overall it takes less to get a topic trending than during prime time. Let’s say it’s like with birds in early morning. At a certain time you hear many of them chirping nearly at once, but you will not that much notice single birds chirping. Over the day it quiets down and you will notice pretty much every single bird chirping.
There are a couple of sites around giving you overview what is trending right or in the past 24 hours in a more comfortable visual way than you see on the Twitter site (and if you’re willing to pay some amount of money of course can get data reaching longer back). Wasn’t able to keep an eye on it for this final episode though, sorry.
But if you want to get an idea, how it will look like what Niesen Twitter Rating will show go to this site: SocialGuide Intelligence. Ignore the nifty graph, scroll down and look at the lists. You can change the view, advice to choose broadcast&cable primetime (airtime only), because this gives the best overview, which prime time TV shows people were tweeting about.
And Once did quite good. Something interesting to note is, that Game of Thrones (GoT) had more retweets but Once was doing better in unique comments, a share of 2.94 for Once compared to 1.8 for GoT (hoover over the numbers in the list to see it). looking at that Once did best this Sunday primetime, although was to be expected most talked of show was Survivor looking at just the sheer number of tweets. Such details are though interesting for marketing.
For further reading: Trending on Twitter: A Look at Algorithms Behind Trending Topics
¯\_(?????? ?)_/¯
May 14, 2013 at 12:21 pm #194151RumplesGirlKeymasterNot sure, where you saw it trending, but if on your own twitter website, you have to know, that what you see there in the box as trending depends on your own setting, which region you choose. Good thing is for a TV show it already does matter if it trends regional.
Once again, thanks for the explanation!
I’m impressed that we have more original content than GoT.
I saw the trends on my own feed which is set to the United States, so thanks for explanation."He was a lot of things to me" "The only conclusion was love"May 14, 2013 at 3:17 pm #194202RumplesGirlKeymasterInitial and next day ratings for And Straight On Till Morning have been adjusted. The live +7 will be in two weeks and we should go up to about a 3.0
We went up to 7.33 million live views and a 2.3 ratings share
"He was a lot of things to me" "The only conclusion was love"May 18, 2013 at 12:42 am #195199nonnieParticipantgoogle fiber is going to change broadcast tv in beta testing right now… but when in launches nation wide… things will change …
http://bgr.com/2013/05/17/google-fiber-broadcast-television-impact-analysis/
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