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Putting Once anyplace else (especially Thursday—DEATH SENTENCE) would be a mistake, imo. I think Sundays at 8 is the best place, it’s the family hour, which is how this show was billed originally.
[adrotate group="5"]"He was a lot of things to me" "The only conclusion was love"@myril wrote:
Stop staring at these numbers like at some fantastic scary dragon. The question is, what does ABC expect, do they get the audience they want to reach or not. And before they will think about cancelling they will have to come with something as good to fill this time slot.
Ok, you make some excellent points. We do tend to freak out a bit, dont’ we? They numbers are solid and steady. I just hate to see it slipping with such key episodes like Manhattan and The Queen is Dead. IF numbers don’t go up (at least a little) for The Miller’s Daughter…well, I’m sure we’ll be back on this thread freaking again.
"He was a lot of things to me" "The only conclusion was love"@RumplesGirl wrote:
@myril wrote:
Stop staring at these numbers like at some fantastic scary dragon. The question is, what does ABC expect, do they get the audience they want to reach or not. And before they will think about cancelling they will have to come with something as good to fill this time slot.
Ok, you make some excellent points. We do tend to freak out a bit, dont’ we? They numbers are solid and steady. I just hate to see it slipping with such key episodes like Manhattan and The Queen is Dead. IF numbers don’t go up (at least a little) for The Miller’s Daughter…well, I’m sure we’ll be back on this thread freaking again.
I’m breathing into my brown paper bag (figuratively 😉 ). Thanks Myril, you’re right. Let’s not panic yet.
@myril wrote:
Stop staring at these numbers like at some fantastic scary dragon. The question is, what does ABC expect, do they get the audience they want to reach or not. And before they will think about cancelling they will have to come with something as good to fill this time slot.
The numbers aren’t even bad, they are solid. And Once Upon a Time does particular well with key Women.
@steliokontos1 wrote:
Totally agree Once is too good a show to be showing numbers like this ABC needs to step up it’s marketing to make sure things don’t get worse. The problem with Once like you said is for a lot of people if they miss an episode they feel like the’re completely out of it so they figure they’ll catch up at the end of the season and pick it up again. They need to figure out a way to carry the momentum from the start of the season to the end better.
Well, that is the risk these kind of shows always take. There is a reason why police procedurals are over long periods among the top viewed shows, it’s easier to skip episodes, getting more random viewers. You can do what you want on Once Upon, unless you turn the show into a procedural random viewers will not watch this show. And good luck with turning any random viewers into regulars.
Thanks for being the voice of tranquility here lol, the numbers last season were just so much better even though I think this season has been better. I’m not really saying the need to turn Once into a police procedural kind of thing but there has to be a better way to take that momentum that the show gets to start the season and maintain it. Hiatuses tend to hurt a show like this I think there was three wasn’t there? Like Nonnie suggested I think those marathons really help last year that’s actually how I picked up watching the show last year was during the winter hiatus they aired every episode from the pilot to I think Heart is a lonely Hunter and after that I couldn’t wait for it to air I was Hooked!
@steliokontos1 wrote:
Thanks for being the voice of tranquility here lol, the numbers last season were just so much better even though I think this season has been better. I’m not really saying the need to turn Once into a police procedural kind of thing but there has to be a better way to take that momentum that the show gets to start the season and maintain it. Hiatuses tend to hurt a show like this I think there was three wasn’t there? Like Nonnie suggested I think those marathons really help last year that’s actually how I picked up watching the show last year was during the winter hiatus they aired every episode from the pilot to I think Heart is a lonely Hunter and after that I couldn’t wait for it to air I was Hooked!
It’s not the number of hiatuses that are the issue, as they have been distributed the same as last Season. The length of one of those hiatuses, though, was too long. I am talking about the hiatus between “In the Name of the Brother” and “Tiny.” Instead of airing one more episode and then only taking a 2 week break for the Super Bowl, they decided to take a 3 week break. “In the Name of the Brother” suffered pretty badly because of the NFL Championship game, and to make matters worse the returning episode “Tiny” had to face off against the Grammy’s. Despite Once being able to compete rather well with those events like last Season, it actually took a big ratings drop from them.The ratings for “Manhattan” were actually a slight improvement, and had it not been for the break for the Oscars, “The Queen is Dead” could have seen an increase in ratings too. It’s tough for a show to recover its ratings momentum, so let us pray the numbers start going back up with at least the next 3 episodes airing consecutively with no interruptions in between.
You’re welcome. Numbers can drive crazy 😉
And considering how fast they sometimes are to axe a show nowadays it’s understandable that many worry early.Once Upon exceeded expectations in first season. I’m not that surprised that numbers now in second season are in average a tad lower. After all it is a fantasy show and with continuing story arcs, such kind of shows are are not regularly attracting big audience, and we’re talking about 22 episode season. In first season it was something new and maybe just because of that attracting a few more viewers. With the curse broken for some the attraction might have been lost as well. And I think they did in first season a little better with episodes, which were well weaven into the big story arc but still could work quite well as stand alone episode too, call it the Fairy-Tale or Storybook story of the week episodes (in style of monster of the week as we had in Buffy and X-Files for example; thinking of The Price of Gold or True North and even Red Handed). It might sound funny to some, but the feeling you have to watch a show week after week, and if you miss just one episode you’re out of it, can put people of a show, as much as they might like the overall concept of the show (it kept me from watching Lost, had not the time and muse to get into yet another addictive show).
I don’t think moving into another time slot, to another day would do Once Upon much good (well, maybe, if you want to change the tone of the show and want to go much more darker, but that might not increase numbers). One of the things that makes Once Upon different from other fantasy / supernatural shows is that it does well as family show, parents are watching it with their kids, so called co-watching numbers were remarkable in season 01 (don’t know though numbers for this second season). Now tell me, how many fantasy shows ever did that? It might be a wee bit frustrating for any of us having a thing for the darker sides of life and fantasy, but it makes it a good fit for Sunday primetime.
Once Upon offers something I haven’t seen maybe since Star Trek: a rather positive, optimistic view on life. Yes, life is full of drama and turmoil and plenty of darkness and is complicated, so is the show, but the basic message is a positive one: Hope – and love as the power to overcome maybe every obstacle life throws at us. It’s another thing that differentiates Once Upon from many other fantasy / supernatural shows at the moment and gives it a unique role on present TV.
Reasons why I am not worried yet about numbers. And there has been an explosion of renewed interest in fairy tales and similiar more modern stories (like the Wizard of OZ), a number of movies , TV shows like Once Upon and Grimm, and more to come. It’s telling that other networks are looking into developing their own fairy tale series feeding on this renewed interest, will be interesting what will survive pilot season and eventually become competition for Once Upon. (Something that tells me, that ABC is making some good money with commercial time during Once Upon, although numbers for that are not public).
Well, of course can’t predict the future, I am no seer, and suprising things have happened.
@NONNIE wrote:
Does anybody know what the ratings for LOST was? I never watched it. Were the numbers better or worse?
/
.There is a good overview on Wikipedia, Lost ratings.
@Sarah_TN wrote:
@NONNIE wrote:
Problem is if the numbers of the people ABC wants to reach is not good enough …You do not get season 3 ….. you do not get the DVD production … Production just kind of drifts away.
I know DVR and on line viewing helps the numbers of viewers but if people do not watch
OFF TOPIC: DID you notice that for every 10 minutes of show there was 5 minutes of commercials? It drives me nuts..
.About the commercials: I am glad I’m not the only one who noticed that! Right there, that tells me they’re having to draw in money for production from outside of the network, and that’s coming from more sponsors. Folks, that scares me because it has me asking if the show’s already in trouble, and how that translates to next season! 😮 😯
The good news is: They are able to sell some commercial time. Average length of Once Upon episode is about 43 minutes, no difference in first season, and that is very much average for primetime shows.
No reason to be any scared here. As long as they sell good (as in high priced) and much commercial time they are good. That is what makes the money besides syndication (international as well as national) and DVD selling.
¯\_(?????? ?)_/¯
@myril wrote:
You’re welcome. Numbers can drive crazy 😉
And considering how fast they sometimes are to axe a show nowadays it’s understandable that many worry early.Once Upon exceeded expectations in first season. I’m not that surprised that numbers now in second season are in average a tad lower. After all it is a fantasy show and with continuing story arcs, such kind of shows are are not regularly attracting big audience, and we’re talking about 22 episode season. In first season it was something new and maybe just because of that attracting a few more viewers. With the curse broken for some the attraction might have been lost as well. And I think they did in first season a little better with episodes, which were well weaven into the big story arc but still could work quite well as stand alone episode too, call it the Fairy-Tale or Storybook story of the week episodes (in style of monster of the week as we had in Buffy and X-Files for example; thinking of The Price of Gold or True North and even Red Handed). It might sound funny to some, but the feeling you have to watch a show week after week, and if you miss just one episode you’re out of it, can put people of a show, as much as they might like the overall concept of the show (it kept me from watching Lost, had not the time and muse to get into yet another addictive show).
I don’t think moving into another time slot, to another day would do Once Upon much good (well, maybe, if you want to change the tone of the show and want to go much more darker, but that might not increase numbers). One of the things that makes Once Upon different from other fantasy / supernatural shows is that it does well as family show, parents are watching it with their kids, so called co-watching numbers were remarkable in season 01 (don’t know though numbers for this second season). Now tell me, how many fantasy shows ever did that? It might be a wee bit frustrating for any of us having a thing for the darker sides of life and fantasy, but it makes it a good fit for Sunday primetime.
Once Upon offers something I haven’t seen maybe since Star Trek: a rather positive, optimistic view on life. Yes, life is full of drama and turmoil and plenty of darkness and is complicated, so is the show, but the basic message is a positive one: Hope – and love as the power to overcome maybe every obstacle life throws at us. It’s another thing that differentiates Once Upon from many other fantasy / supernatural shows at the moment and gives it a unique role on present TV.
Reasons why I am not worried yet about numbers. And there has been an explosion of renewed interest in fairy tales and similiar more modern stories (like the Wizard of OZ), a number of movies , TV shows like Once Upon and Grimm, and more to come. It’s telling that other networks are looking into developing their own fairy tale series feeding on this renewed interest, will be interesting what will survive pilot season and eventually become competition for Once Upon. (Something that tells me, that ABC is making some good money with commercial time during Once Upon, although numbers for that are not public).
Well, of course can’t predict the future, I am no seer, and suprising things have happened.
@NONNIE wrote:
Does anybody know what the ratings for LOST was? I never watched it. Were the numbers better or worse?
/
.There is a good overview on Wikipedia, Lost ratings.
@Sarah_TN wrote:
@NONNIE wrote:
Problem is if the numbers of the people ABC wants to reach is not good enough …You do not get season 3 ….. you do not get the DVD production … Production just kind of drifts away.
I know DVR and on line viewing helps the numbers of viewers but if people do not watch
OFF TOPIC: DID you notice that for every 10 minutes of show there was 5 minutes of commercials? It drives me nuts..
.About the commercials: I am glad I’m not the only one who noticed that! Right there, that tells me they’re having to draw in money for production from outside of the network, and that’s coming from more sponsors. Folks, that scares me because it has me asking if the show’s already in trouble, and how that translates to next season! 😮 😯
The good news is: They are able to sell some commercial time. Average length of Once Upon episode is about 43 minutes, no difference in first season, and that is very much average for primetime shows.
No reason to be any scared here. As long as they sell good (as in high priced) and much commercial time they are good. That is what makes the money besides syndication (international as well as national) and DVD selling.
It does, but may I be honest? It’s very frustrating to the viewer (me, included). If they can find any way to get away from so many advertisements, I hope they will, because it’s not good for the show. When commercials air, after a few minutes, people (the casual viewer, not hard-core devotees like us) usually get bored and start channel surfing. Many times when this happens, people find something else to watch. That’s not what anybody wants to see happen.
I read ABC’s press release concerning the ratings this Sunday, and there were a few interesting tidbits
March 4, 2013
Quick Take for Sunday, March 3, 2013
(Fast Affiliate Live + Same Day Ratings)ABC Earns its Biggest Sunday Audience with Regular Programming Since December
“America’s Funniest Home Videos” is Up 7% in Adults 18-49 Over its Last Telecast
ABC’s “Once Upon a Time” Returns as Sunday’s No. 1 Broadcast with Key Women
ABC’s “Red Widow” Debut Outdraws NBC’s “Celebrity Apprentice” Premiere by 35%; Generates Network’s Largest Series Audience in the Time Period in 5 Months
Sunday Night (7:00-11:00 p.m.)
With “AFHV,” “Once Upon a Time” and the debut of “Red Widow,” ABC (6.9 million) earned its biggest Sunday audience with regular programming since December – since 12/2/12.“America’s Funniest Home Videos” (7:00-8:00 p.m.)
At 7:00 p.m., ABC’s “America’s Funniest Home Videos” ran neck and neck for the lead in the hour (pacing within 1-tenth of a rating point and tied in audience share – 1.6/5 vs. 1.7/5 for “60 Minutes”) and was up 7% in Adults 18-49 over its most recent telecast two weeks ago.“Once Upon a Time” (8:00-9:00 p.m.)
Returning after a preemption for “The Oscars” the prior week, ABC’s “Once Upon a Time” built on its lead-in (+31%) to rank No. 2 in the 8 o’clock hour with viewers (7.2 million) and young adults (2.1/6), while leading the slot to finish as Sunday’s top-rated broadcast series with key Women (W18-34/W18-49).“Red Widow” (9:00-11:00 p.m.)
Head to head from 9:00-11:00 p.m., ABC’s series debut of “Red Widow” drew 35% more viewers than NBC’s “Celebrity Apprentice” premiere (6.9 million vs. 5.1 million). Holding steady throughout its broadcast, “Red Widow” pulled in ABC’s largest series audience in the 2-hour slot since season-premiere Sunday 5 months ago – since 9/30/12.A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 47% currently, from 43% at the same point in 2011. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.
While I am sure some of this is is spinned to make ABC look better, I do get the impression that they are not panicking about Once’s ratings as much as everyone else is. For one, the ratings we get do not tell us the key Women demo (W18-34/W18-49), which is the show’s targeted demo last I checked, and it apparently did number 1 with that demo on Sunday. The other key thing I noticed is that ABC flat out says that they care more about the Live + 7 ratings, which incorporates the DVR numbers. I am glad that ABC is not stuck in the past like some companies continue to be.
Myril, you might be my favorite person today because you’ve calmed me down quite a bit. I’m glad ABC care more about the Live + 7 days ratings. I hope they also take into consideration that some people have to find *cough* less than legal *cough* means to watch the show live, but we are watching live, just not on a television.
"He was a lot of things to me" "The only conclusion was love"
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