TV Insider 7/6- Emma Goes Dark in Once Upon a Time Promo Poster

[RumplesGirl]

Another new promo poster

Darkness is upon us. #DarkSwan pic.twitter.com/vTGwwrqgtJ

— Once Upon A Time (@OnceABC) August 2, 2015

[RumplesGirl]

An updated version. This will, most likely, be the S5 DVD cover as well.

"He was a lot of things to me" "The only conclusion was love"

[MatthewPaul]

That’s three Seasons in a row that have used the same apple concept for the poster.

[Phee]

I recall being relieved when the original Dark Swan poster didn’t have the freaking apple. I CANNOT WITH THE APPLE ENOUGH MAKE IT STOP.

[WickedRegal]

That’s three Seasons in a row that have used the same apple concept for the poster.

Quote

I think because OUAT centers around Snow White’s Family…the Infamous Apple has become a type of OUAT Official Logo. It does add a nice “Rotten To The Core” touch.

"If you go as far as you can see...you will then see enough to go even further." - Finn Balor

[TheWatcher]

Tbh I actually like the addition of the apple because without it, some may confuse it for a black swan poster. But yeah,I do wish they’d use some different imagery. I mean the dark dagger with Emma name on it could have worked.

"I could have the giant duck as my steed!" --Daniel Radcliffe
Keeper Of Tamara's Taser , Jafar's Staff, Kitsis’s Glasses , Ariel’s Tail, Dopey's Hat , Peter Pan’s Shadow, Outfit, & Pied Cloak,Red Queen's Castle, White Rabbit's Power To World Hop, Zelena's BroomStick, & ALL MAGIC

[kranen]

I wanna take that apple to ABC’s promotion department and shove it where the sun doesn’t shine. UGH.

[PriceofMagic]

MatthewPaul wrote:

That’s three Seasons in a row that have used the same apple concept for the poster.

Quote

I think because OUAT centers around Snow White’s Family…the Infamous Apple has become a type of OUAT Official Logo. It does add a nice “Rotten To The Core” touch.

Quote

I agree, though I think they could be more creative with the use of the apple in posters.

All magic comes with a price!

Keeper of Felix

[RumplesGirl]

I’m over the apple. I get that it’s iconic to the show but it doesn’t quite fit with each new scenario. Emma has a hot of her own symbols…why not use one of them?

"He was a lot of things to me" "The only conclusion was love"

[Sweets]

Emma has a hot of her own symbols…why not use one of them?

I didn’t really understand the backlash with the apple, but I do agree it would have been cool to use one of Emma’s symbols in the same place. You get a little with the feathers with the eyes, but its subtle.

[Author]

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