OK that definitely looks like a bee hive. My first thought btw was Winnie the Pooh, but it’s a children’s book, not a fairy tale.The film is from Disney though. Just don’t see any reason for it to be in the town insignia.
Maybe because bees transport the apple tree’s pollen?
Read the other fairy tales slurpeez108, but can’t think of any connection. Maybe it is something else …